The Pitch Deck standard used to raise a series of $25 million has

  • Switchboard is a video conferencing startup that allows teams to collaborate on other software in real time.
  • It went viral on Product Hunt and recruited over 1,200 teams in one week with no marketing budget.
  • They just raised a $25 million Series A led by Icon Ventures to take on Zoom and Microsoft Teams.

Switchboard is a new virtual conferencing startup that allows users to interact simultaneously on a split screen with different software tools. Unlike Zoom and Microsoft Teams, each team member can work with different software tools such as Notion, Figma, and Google Drive on a shared screen and work together on large projects while video conferencing.

The idea for Switchboard came to founder Amir Ashkenazi in 2020 after signing up for online guitar lessons during the pandemic and struggling to work with his teacher.

“All I could see was my instructor’s face, and we needed multiple tools to deliver the lesson online,” he said.

Ashkenazi realized there was a need for a tool that allowed people to work more collaboratively not just for guitar lessons, but for “anytime people are trying to do things together, and they are not physically together,” he said.

As a six-time founder, Ashkenazi was able to jump straight into building Switchboard, having been in the startup world for nearly three decades. Some of his past ventures include founding in 1997, which was acquired by eBay in 2005, as well as in 2006, which was sold to AOL in 2014.

Ashkenazi started on the Switchboard product in June 2020 and hired its first remote team. After having a fully finished product, they put Switchboard on the popular Product Hunt tech board in May. Within a week on the site, they won “Product of the Day” and more than 1,200 teams signed up to use Switchboard for their coworking projects “all with zero marketing budget,” Ashkenazi said.

Switchboard’s word-of-mouth success caught the eye of the investment team at Icon Ventures, who led Switchboard’s $25 million Series A funding round in late July, raising funding the company’s total to date at $38.4 million. Spark Capital, Sequoia Capital and XYZ-Ventures also participated in the Series A round.

The Switchboard team plans to use the new funds to expand its product offerings and continue to hire more team members.

Check out the Switchboard 12-slide pitch deck used to raise its $25 million Series A:

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